Facebook, the social media company that’s been a massive part of our lives for the last decade or so, might not be called Facebook anymore. The change may happen as soon as next week.
According to reports, CEO Mark Zuckerberg will talk about the name change at Facebook’s Connect conference, scheduled for Oct. 28, but the announcement could happen sooner than that.
There are very few details about what the new name may be, or whether it’s going to be a complete rebrand of Facebook, the service, or perhaps a rebranding of the company while the product stays the same. According to the report, the name change is secret to all but few employees, and it could have something to do with Facebook’s recent focus on the metaverse and the company’s VR service, Horizon.
Facebook has all but conquered the social media world, and if the company wants to expand, it has to look beyond its current core properties of Facebook, Instagram, and WhatsApp.